Category: Internet Marketing

PaidBacklinks.com V2 Is Now Live!

PaidBacklinks.com V2 Is Now Live!

Get 10 Free Backlinks Today! When I first got into SEO, I took out a sheet of paper and wrote down the basic elements that a proper SEO campaign consisted of. Those 3 elements were: 1 – Onsite Optimization 2 – Content Production 3 – Backlinks The truth is that SEO is VERY easy, it [...]

Unlocking the Power of YouTube Search

Unlocking the Power of YouTube Search

When it comes to search engine marketing, it’s fair to say most SEM’s stick to the Big Three (or Big Two – Google & Bing) when plotting out a search campaign. Not only is this a small minded view of online marketing – but it also provides your clients with limited reach and and small [...]

Online Political Ad Spending Heats Up In 2010

Online Political Ad Spending Heats Up In 2010

Anyone who lives in the United States can honestly utter the following words: I’m sick of political ads. Not only do we have them plastered all of American TV and Radio – now they’ve made their way online. Even though Howard “screamin” Dean was the first mainstream political candidate to embrace online media…2010’s crop of [...]

Skittles Has a Real Social Media Strategy

Skittles Has a Real Social Media Strategy

The other day I wrote about the biggest mistakes 21st century marketers make…well, as Newton so eloquently said, “to every action there is an equal and opposite reaction.” Instead of focusing on the “equal” (no reason to concentrate on more mistakes), today, I’m going to focus on the opposite reaction and tell you about a [...]

The Biggest Mistake 21st Century Marketers Make…and, How to Fix It

The Biggest Mistake 21st Century Marketers Make…and, How to Fix It

I’ve been amused at some of the tactics marketers are using lately. Tactics? Should I really even use that word? How about “ideas that don’t work for 21st century marketing.” More of a phrase then word, but it works.  So, what ideas am I talking about? Even though mistakes are made every day in dealing [...]

Is Your Company Being Social But Not Sociable?

Is Your Company Being Social But Not Sociable?

As someone who studies and manages online marketing campaigns, I’ve been meaning to write on a recent trend which has become rampant in our industry. And, its nothing to brag about. Some would call it a bandwagon. I prefer plague. The problem (plague) starts off like this: Day 1 #1 – Company A needs to [...]

Increasing Your Digital Footprint

Increasing Your Digital Footprint

While reading through my daily list of blogs, a recent post by Adam Singer really stuck out to me…titled “Developing Content Isn’t Choice…It’s Core to Digital Marketing Strategy.” As I made my way through the post, a term caught my eye and I couldn’t stop thinking about it…even though I’m sure we’ve all seen it [...]

When We All Pull Together

When We All Pull Together

I’m sure everyone has heard this song. Of course, we sang it through pre-school and elementary school. Why? Because it’s an elementary concept. One that kids can grasp at the youngest age: when everyone is heading in the same direction…well, you’ll end up in the same place. Wherever that may be. It doesn’t matter if [...]

The Art of Combing PPC and SEO

The Art of Combing PPC and SEO

There is a battle out there. Some winning; others losing. There is only one way to fight this battle. In fact, it could be classified as a war with many battles. The truth is, the winners will grasp a specific concept…and the losers (or to be nice, the ones who don’t win) will continue down [...]

Free SEO Tools – Happy New Year!

Free SEO Tools – Happy New Year!

Happy New Year, 2010 promises to be a great year. . . . And Now We have a HUGE surprise for you! I don’t know when ever I have been around so many people who have been collectively optimistic. Almost everyone I talk to is saying things such as “2010 is going to be the [...]

New Way to Track Social Media Effectiveness

New Way to Track Social Media Effectiveness

You just Tweeted about a new post on your blog. It looks like it’s getting a little buzz, but there really isn’t a way to tell. Of course you can check the referring links with your favorite stat tracker, post a follow up tweet asking questions about the post…who really knows? Well, all that’s about [...]

Exploring 17 Alternatives to Adsense

Exploring 17 Alternatives to Adsense

I’ve been doing some research on this topic, and now I think it’s time to share my findings. It seems like Google Ad Sense is the default income source for many publishers and bloggers. Keep in mind there is nothing wrong with Ad Sense, and I think it can be extremely profitable. But, to maximize [...]

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