Google vs. Bing | Is There Really a Winner?

Yes, I’ve seen the commercials. Bing has a lush background with waterfalls and sunsets. It’s a decision engine.

Google is the old pioneer of search with that boring white interface. It’s a search engine.

Is there really a difference? This is what I’ve been asking myself.

Now that Bing has taken over Yahoo Search, they’ve positioned themselves as a direct competitor to Google….instead of being “that other engine.” Google still holds the market share lead between the two.

Regardless of market share, world wide searches, t.v commercials or any other metric we can look at. Those aren’t important. There’s only one way to find out who wins this race: start searching.

For the sake of this article, I decided to search the phrase “google vs. bing.” I was sure to use quotations for phrase match for the most accurate listings.

Google Results

Search Listings: 1,780,000

  • I didn’t see any other listings such as videos, or blogs until I selected “More Options”
  • The first listing showed up as – www.bing-vs-google.com/….not surprising
  • The next two listings were from Mashable…two articles about google vs. bing. Since Mashable is a SEO haven, again, not surprised.


Bing Results:

Search Listings: 5,060,000

  • Bing suggested “google vs bing” videos without changing any additional settings.
  • Same top four listings as Google, even there’s about 4 million more results. This doesn’t mean anything since most people don’t go past page two, or in most cases, page one.
  • No “Wow Factor” like some suggest.

This mini test was not to prove one better over the other….I actually wanted to prove my own point. Bing is not a decision any more than Google is a better search engine than Bing. I don’t think we’ve quite came to the Web 3.0 Semantic Web generation yet…where the bots are deciding for us.

Nice try Microsoft.

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About the Author

Joel Ellegood is currently a full time college student, and passionate follower of online marketing, social media, and politics. If it's in the news...chances are he's caught it. It's not just a love for the news that allows Joel to write here at MetaFever.com, it's the fact that he's been there and done it. By age 18 he was managing media buys and ad spends for a large ecommerce group that often hit $250,000 / month. This is what gives him the right to be here....so, sit back and enjoy.

Comments (1)

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  1. Softwarespy says:

    Google is much better in my opinion, it brings up better and more relevant results, and its’ advanced earch is far better